Tag Archives: Yves Cassar

Perfumers of Note : Yves Cassar

Pure White Linen

Pure White Linen

The lives of perfumers have changed so much in the past twenty years. They used to be invisible entities, people who engineered liquids in bottles so that we would all be enchanted, and their work was ascribed to designers,  “Bigdeal Designer, for his new perfume…” In fact Big had licensing agreements.  Nowadays it’s much more civilized.  We recognize that perfumes are worked out like watery equations by perfumers.

Maybe it’s naive to pay too much attention to the work of perfumers simply because they are themselves at the mercy of briefs and of the clients who present said briefs, but now and again, the fumes clear and you can see an individual at work who is clearly highly talented. Continue reading